NEXT to open new beauty store at intu Watford

Just confirmed, NEXT has signed a deal to take on the former Debenhams store at intu Watford.

The store will open with a Beauty, Home and Women’s fashion lifestyle offer within the centre on an opening date to be confirmed. This will allow NEXT to extend it’s fast growing premium beauty offer from online only into bricks and mortar.

The UK health and beauty market is set to grow by 8.8% by 2024 according to Global Data when it will be worth an extra £2 billion.

The deal between intu and NEXT is welcome news as intu Watford sees most of its retailers open and shoppers return with confidence, following the partially closed period due to COVID-19.

Vicki Costello, centre director at intu Watford said: “We are delighted to make this announcement today and show that intu Watford continues to be a destination that brands want to invest in. This new partnership shows how important flagship destinations are to the future of retail. We are very impressed with NEXT’s ambition for its new concept.

“There are many positive movements in retail and confidence within the industry that will see further announcements and good news for our shoppers.”

Further details about the new store from NEXT can be expected soon.